At the beginning of 2018, Facebook already had more than 2 billion active monthly users, with 500,000 new users added every day .
It ranks third among the most visited sites after video streaming site YouTube and search engine giant Google.
Facebook bridges the gap between living nations.
It gives small companies the opportunity to build larger audiences without paying big bucks to compete with larger companies.
Ask any marketer or business owner and they'll say that chasing leads, winning new customers, and ultimately making money from Facebook has always been the future of this social media platform. In fact, 30% of marketers believe Facebook provides the highest ROI for digital advertising .
But if you're just a regular Facebook user looking for ways to make money online, can Facebook be your moneymaking platform?
The simple answer is, yes!
Here's how:
12 Ways To Make Money With Your Facebook Account
You can make money with your Facebook account.
It doesn't even have to be a business account.
Ordinary personal accounts will do.
Here are 12 methods:
1. Sell anything on Facebook Marketplace
Facebook created marketplaces for people to sell pre-purchased or brand new items.
Since other Facebook users can filter items based on location, category or keyword, you can leverage Facebook's many users and sell to interested parties.
With few exceptions , Facebook allows its users to sell anything under the sun.
You really put in more effort than putting stuff from the past on Craigslist. Since the market can easily get crowded, you must add attractive titles and descriptions with high-quality images.
The amount you earn from selling on Facebook Marketplace depends on how many items you list, how active you are with marketing, and whether you use Marketplace on another platform.
2. Generate leads
Facebook has spent millions hiring experts to build a solid algorithm and search engine.
Add to that the social media giant has people of all ages spending countless hours on Facebook.
Businesses can definitely use the platform to generate leads.
When I say business, it can mean:
- A plumber looking for general customers locally,
- An online shop owner with dismal sales,
- Wedding photographers seeking new clients,
- Marketing agencies try to find other businesses that need their services,
- Or any other type of business, big or small.
Because Facebook can be so personal (because we get into where we are, where we eat, what hobbies we have, what we watch, etc.), it's easy for businesses to target potential prospects.
It is also easy for customers to find a specific business.
You can bring new customers to your business without spending a penny on advertising. You can choose to create a Facebook page, connect on a Facebook group, or just use the right keywords when posting your status in your profile.
This method doesn't make you money immediately, but it's passive income (which I think is much better).
3. Affiliate Marketing
Simply put, affiliate marketing involves promoting other people's products in order to get a commission from each sale. You can do this on your own Facebook wall, in groups you create, or even on pages you manage.
There is no investment of cash involved unless you hire someone to do the work for you.
But if you're promoting products and services all the time in the world, then affiliate marketing can work for you.
If you're new, here's how you can make money from Facebook with affiliate marketing:
- Sign up for an affiliate program.
- Find products on these sites. Make sure you choose a specific niche that your Facebook page or group will focus on.
- Wait for your commission (about 5% to 25%) every time someone clicks on the link you share and buys from a third-party site.
Not sure what product to promote? Check out some of my affiliate marketing niche recommendations .
4. Turn off Messenger offers
Whether you're selling on Facebook Marketplace or finding new customers on groups and pages, you have to talk to people to close deals.
Facebook used to build its messaging app Messenger into the social media platform.
Now, the two are separate apps, which means people who only have Messenger (but no Facebook account) can still participate.
As a business person, this means you have more opportunities to talk to people and complete transactions online. Messenger offers some privacy so you can market to everyone and negotiate deals with as many people or businesses as you want.
5. Earn income from sponsors and advertising
A popular Facebook page or group can attract sponsors left and right.
If the niche is right and you feel that the campaign fits perfectly with the focus of your page/group, then you can not only help your followers by recommending products/services, but also get paid.
Depending on the agreed terms, sponsorships can be one-off ads, week-long campaigns, pay-per-post, and more. Therefore, the income you earn from sponsorships will also vary.
6. Charge a subscription fee
You can make money from Facebook if you charge a membership or subscription fee.
There is currently no clear Facebook policy on membership fees , but in June 2018 , Facebook announced on its blog that group admins could start charging $4.99 to $29.99 per month for exclusive membership to certain groups Eligibility (reportedly no reduction in FB).
Of course, your Facebook group must have thousands of followers, and the content in that group is as valuable as the subscription fee you plan to charge.
7. Become a Facebook guru
Facebook has a lot of features that even daily users haven't explored.
You can offer businesses the service of being the owner of all Facebook and instruct them how to:
- Find new clients
- Communicate with existing customers
- Create promotions and advertising campaigns
- Conduct polls and surveys
- conduct marketing activities
…there are more.
Monetizing Facebook knowledge isn't illegal, so you're free to take advantage of the platform's many Facebook features, analytics tools, and ready-to-use audiences.
8. Get Job Management Facebook
For those who like stability, you can make money from Facebook by applying for social media management jobs.
Depending on your job, you can manage a Facebook page, a group or even just a person's official profile. This job typically entails responding to messages, updating the status of each account, and, where applicable, handling marketing campaigns.
If you have at least 7 of these 10 traits of an effective social media manager , then you could be a Facebook manager kill.
9. Collect donations
While collecting donations isn't really considered steady income, it's still a legitimate way to make money from Facebook.
You don't even need popularity to use Facebook as a channel of publicity. All you need to do is make content that is useful, inspiring, relevant, funny or interesting to attract as many people as possible to your Facebook.
The goal is to encourage your Facebook followers to donate voluntarily because the information, art, jokes, photos, videos, and other content you share is worthwhile.
10. Build a Checklist
If your income is heavily dependent on your online activity, you know the importance of building an email list.
With plenty of ready-to-use emails, you can offer products and services, collect feedback, and communicate directly with your target audience.
Businesses can benefit from a list as this list will include existing and potential customers.
Online marketers create numerous lists, sell campaigns to third-party clients, and use those lists to target client-specific audiences.
11. Sell Your Page or Group
Although Facebook technically owns every account, page, and group on the platform, you can still make a hefty salary if you sell pages, groups, or individual accounts that you manage.
Who would buy something like this?
Actually a lot of people and businesses.
This is especially true for established Facebook accounts, pages and groups with rich content and thousands of active followers.
For example, a fashion brand like Victoria's Secret could buy a FB group about summer fashion and use that group to give instant feedback on pre-launch items. This can save thousands of dollars immediately, as companies no longer need to hire the services of a third-party investigative agency.
Be careful when trying to sell a Facebook account. Scammers have been known to hijack these properties with the PayPal chargeback switcher .
If possible, you can even lease a Facebook page by selling "status space" to interested parties. You can ask for $100 a pop to promote a brand on your FB group or page.
12. Become a Facebook Video Creator
One of the best examples of Facebook video creators is Nuseir Yassin, the travel vlogger behind "Nas Daily". On this page, Nas posts a 1-minute video clip of a location or topic and promises to do so for 1,000 days.
Unlike other vloggers who opt for YouTube, Nas only uses Facebook. His popularity on the platform has earned him substantial income through consulting, sponsored product videos, advertisements, speeches, cinematography work and merchandising .